A proven track record with over 20 years marketing expertise gained within Technology, Innovation and multisite entertainment in senior management positions.
Developed and delivered customer centric marketing strategies and campaigns to both a B2B and B2C audience;
Executed all above and below the line media to drive sales and brand awareness;
Managed budgets of up to £10m.
Overseen events across the globe.
Created and collaborated on promotions & partnerships to increase web traffic, footfall and sales; contributing to 83% like for like sales growth.
Provided communication counsel to senior teams, generated global coverage and acted as spokesman for various brands including Game and Virgin.